Strategic Communication masters project

COMM2807
Closed
Main contact
RMIT University
Melbourne, Victoria, Australia
Jenny Robinson
Senior Lecturer, Media & Communication
2
Timeline
  • July 19, 2020
    Experience start
  • July 25, 2020
    Project Scope Meeting
  • October 17, 2020
    Experience end
Experience
1/1 project matches
Dates set by experience
Preferred companies
Anywhere
Social Enterprise, Non profit, Large enterprise, Small to medium enterprise
Any industries

Experience scope

Categories
Leadership Organizational structure Communications
Skills
competitive analysis research communication plan stakeholder engagement strategy digital content strategy
Learner goals and capabilities

The value of well written corporate communications cannot be underestimated, especially when combined with a grounding in social change. Our high level and motivated Masters students can help you shape your strategic communications to help make a difference where it matters. Our students will benefit from being able to take their communication skills to the next level with an international client. We will provide you with supervised input into your communications bringing an external perspective from one of the top communications programs in Australia.

Learners

Learners
Post-graduate
Any level
1 learner
Project
100 hours per learner
Learners self-assign
Teams of 6
Expected outcomes and deliverables

Deliverables include:

  • Strategic plans
  • Stakeholder or Community Engagement plans or small project
  • Communication Plan or Small Project
  • Executive summaries
  • Sample collateral
  • Research data, if required
  • Desktop Research
  • Pitch Deck
Project timeline
  • July 19, 2020
    Experience start
  • July 25, 2020
    Project Scope Meeting
  • October 17, 2020
    Experience end

Project examples

Requirements

Students come with a background of using communications for social and behavioral change as well as corporate communication.

Previous student projects have focused on community engagement, corporate writing, risk and crisis communications, change communications, and financial communications. Students have experience with government or higher ed communications and have recently developed communications for a major urban infrastructure project. Some have an international relations background. They come from a diverse range of undergraduate backgrounds such as business, arts, politics. They have a high level of digital and technology literacy and can take on new topics or areas of focus.

Recent class projects have included writing for a major infrastructure project in Melbourne and a study tour to New York.

Other potential projects could include, but are not limited to:

  • Corporate, government or higher education communications
  • Communications to support international relations, stakeholder engagement or community communication initiatives

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Checkbox
  • Q2 - Checkbox
  • Q3 - Checkbox