Data Analysis & Data Visualization
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Project scope
Categories
Customer segmentation Data analysis Data visualization Machine learning Market researchSkills
marketing data analysis market segmentationWe’d like students to help analyze datasets to draw helpful insights.
We would like to enhance our marketing campaigns through re-evaluating our customer segmentation. We would like to implement cutting edge technology to analyze our customer segmentation, relative to each of our products and services. From the analysis, we hope to gain insights that will enhance our strategy and help us refocus our product/service marketing.
Analyzed datasets with recommendations from this analysis in the form of a report. Should help with areas like
- Improving pricing and risk selection
- Identifying trends and potential predictive mitigation strategies
- Developing more sophisticated products and pricing models.
- Submitting recommendations based on the analysis.
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Current industry standard approaches to Data Analysis and Data Visualization techniques.
- Relevant training for ramp up that the students needs.
- Regular sync up and communication through Collaboration tools for progress tracking.
- Opportunity to participate in Ideas brainstorming sessions/meeting to pitch your ideas.
About the company
M2M Tech is a Canadian AI innovation company helping organizations accelerate their AI adoption journey. Through a unique blend of AI upskilling programs, AI product development, and commercialization support, M2M Tech empowers industries such as Healthcare, Energy, Manufacturing, Agriculture, and the Public sector. With a focus on Agentic AI, compute, and real-time intelligence at the Edge, M2M Tech bridges the gap between cutting-edge research and scalable enterprise solutions.
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